webtools: EventRule

New in version 0.4.0 is the EventRule. With this rule you can define that a user had to trigger an specific event in the given time frame. Usable default events are pageview, score and order. These events are tracked if you use the latest webtools WordPress integration. If you use custom tracking events, these can […]

Demo Shop – Content Targeting

The demo shop now includes a simple content targeting example. First visit the start page : Here Then got the the iPhone blog post: the iphone You will be segmented as a user who is interested in mobile devices. Visit the start page again: Here You will see some content that is matching your segment. […]